Privacy policy

Numbloom: 123 Kids Counting · Last updated 16 October 2026

Who we are

Numbloom: 123 Kids Counting ("Numbloom", "we") is published by Nexify Street. You can contact us at nexifystreet@gmail.com.

What stays on your device

To play, Numbloom saves the following on your phone or tablet only:

• each child's profile: the Pal they chose, an optional nickname you type (please use a nickname, not a real name), age group, drawing hand and tracing help;
• progress: which numbers were practised and how it went, levels, stars and flowers grown;
• settings: sound, music, voice, language, handwriting style, play time, bedtime and calm mode;
• whether a membership was bought (checked again with the store).

This information is not sent to us. To delete it, use "Delete this child's progress" or "Delete everything" in the Grown-ups corner, or uninstall the app.

Ads (Android free version only)

• Ads are provided by Google AdMob, an ad network certified by Google for apps for children.
• Every ad request is marked as child-directed and for users under the age of consent, and limited to content rated for general audiences. Google therefore does not show personalized ads or use the device's advertising ID; Numbloom also removes the advertising ID permission from the app.
• To deliver ads, measure them and prevent fraud, Google may process limited technical information such as the device's IP address (used for approximate location), device and app information, and how the ad was shown. See how Google uses information from apps that use its services.
• Ads appear only between levels (after a short "little break" card), as a small banner at the bottom of the level maps, or when a grown-up chooses to watch one in the Grown-ups corner. Never during play, never at start-up, and never for members.
• There are no ads in the iPhone and iPad version.

Purchases

The membership (monthly, yearly or lifetime) is bought only through Google Play or the App Store, behind the grown-up check. The store handles payment under its own privacy policy; we never see card details. The app asks the store whether a membership is active so it can unlock it.

Voice and sounds

Pip speaks using your device's built-in text-to-speech. Numbloom does not use the microphone or camera, and does not record anything your child says or does.

The grown-up check

Purchases, settings and anything outside the children's games are behind a grown-up check (press and hold, then answer a multiplication question). It asks nothing about you and stores nothing.

Parent accounts

This version of Numbloom has no accounts and sends no usage information to us. If we later add an optional parent account (for example to share progress between devices), it will be for grown-ups only, behind the grown-up check, and we will update this policy before it is available.

Children's privacy

Numbloom is designed for children and follows the children's privacy rules of Google Play's Families program and the App Store's Kids category. We do not knowingly collect personal information from children. Under laws such as COPPA (United States), the GDPR and UK GDPR, the UK Age Appropriate Design Code, India's Digital Personal Data Protection Act and Brazil's LGPD, parents and guardians may ask us any question about their child's information, and ask us to delete it, by writing to nexifystreet@gmail.com. Because we do not receive your child's information, there is usually nothing on our side to delete.

Security

Progress is kept in the app's private storage on your device. The app talks only to Google Play or the App Store (for purchases) and, on Android's free version, to Google's ad service.

Changes to this policy

If this policy changes, we will update this page and the date at the top, and ask for consent again where the law requires it.

Contact

Questions or concerns: nexifystreet@gmail.com (Nexify Street).